AI agent for the supplement market

From idea to finished product
in one conversation.

Demand, supply, regulation, research, formula and manufacturers. Real data, not guesswork.

W
Agent

Hi, ready to go?

QuestionGoal
Run in backgroundStart →
Active analyses
How many creatine products were notified in Poland and how the count changed…done
Concept "sleep & recovery 40+" - formula, doses, EU claims, PubMedrunning

The market nobody else sees in full.

Not a year-old PDF report. A living database that adds new notifications, new companies and new regulatory decisions every week.

0ingredients
0manufacturers in the database
0products
0manufacturing partners
What the agent does

From idea to product on the shelf. One agent.

Decisions you usually spread across several people and weeks of work. The agent connects them in one conversation - with numbers, a source and the next step.

Pre-commercial radar

Find the ingredient before it reaches the market.

The agent detects products and ingredients worldwide before broad commercialization. That gives you time to reach the technology owner or supplier, negotiate exclusivity, secure distribution or launch before competitors do.

WorldwidePre-commercial stageExclusivity & distributionEarly alerts
New signal · ingredient / technologypre-commercial stage
Detected before a broad market exists
Signals combined from science, IP, regulation and supplier activity.
1 · Detect

A new ingredient or format appears in pre-commercial sources.

2 · Secure

Check the owner, supplier, rights and exclusivity potential.

3 · Move first

Prepare the product and market before the signal becomes a trend.

Find owner / supplierCheck exclusivity
Global trends

Spot the trend before it becomes obvious.

The agent compares demand signals, new-product activity and market movement across countries. It shows where a category is starting to accelerate before it becomes mainstream and competitors crowd in.

Multiple marketsEarly signalsMarket gapsAlerts
Category · global demand signalearly signal detected
+142% in a leading market · +58% in a watched market
84 pp lead · the category is still underrepresented in the watched market
030k60k09.202408.202508.202661 0004 800
earlytrend stage
+142%demand
gapproduct gap
Ingredients & new product

A new product concept in one conversation.

Describe who it's for and why. The agent proposes a formula with doses, a format, EU-compliant claims and attaches PubMed research to every ingredient - number of RCTs, doses studied, safety signals.

Formula & dosesClaims with legal basisPubMed: RCTs & doses per ingredientFormat for the shelf
Concept · "Sleep & recovery 40+"3 ingredients · 2 claims
IngredientDose / servingEU claimPubMed
Magnesium bisglycinate375 mgapproved31 RCT
L-theanine200 mgno claim14 RCT
Melatonin1 mgapproved22 RCT
sachetsformat - gap in PL
612products in category
1 mgbelow EFSA draft
Check the labelFind a manufacturer
Companies

Who's growing. Who's the pioneer. Who's entering your category.

Over 5,500 Polish companies with portfolios, notification history since 2015 and financials from KRS. You see who notified an ingredient first, who adds SKUs every month and who just landed on your shelf.

Growth rankingIngredient pioneers5 years of financialsNew entries weekly
Creatine gummies · who notified7 companies
Sports brand A Sp. z o.o.pioneer: first gummy notification 02.2026 · 48 SKUs · +9 in a year
growingPLN 61M
Online brand B Sp. z o.o.6 SKUs · since 2023 · notified 05.2026
watchPLN 4.2M
Private label C2 SKUs · since 2025 · 1.5 g dose
one-off
4 others1-3 SKUs · first notifications 2025-26
testing
Compliance

Regulation and claims checked before you print the label.

Upload your SKUs. Every EFSA decision, RASFF alert and GIS change gets a card: what happened, which product it affects, what to do. You scan the label before printing, not after.

Import from ExcelEvent cardAlert on decision dayLabel & claim scan
EFSA · draft opinion12.08.2026
What happened

Draft opinion on melatonin above 1 mg. Consultation open until December.

What it means for you

Affects 1 of your 4 SKUs: Sleep Forte, 3 mg.

Recommendation

A 1 mg variant as a second SKU. No change in communication until the decision.

Your SKUPL demand 3MNotificationsCompliance
Sleep Forte+4%612affected
Mag 400-4%1 940no events
Kreatyna Pure+11%2 814no events
Industry partners

From decision to manufacturer, without leaving the conversation.

The agent writes the brief, you approve it, and it goes to your pick of 1,000+ partners in 10 categories: manufacturers, raw materials, packaging, labs, legal and more. You compare quotes in the calculator.

Brief from the conversationRFQ to partners10 categoriesQuote calculator
Brief · creatine gummies, 3 g, 3,000 units2 matched
Manufacturer Agummies · MOQ 2,500 · GMP, IFS · Mazovia
3 g in 5 gummies: yes48 h
Manufacturer Bgummies & lozenges · MOQ 3,000
3 g in 5 gummies: yessugar-free: ?
Send brief to 2 selectedRed flags in quotes
Market Pulse

Keep your finger on the pulse.

Pulse gathers what changed on the market every week: new notifications, ingredient pioneers, rising demand, EFSA and GIS decisions. You open it and know what happened in a minute.

New notificationsIngredient pioneersRising demandEFSA & GIS decisions
Pulse · Poland · this week4 events
New pioneer: berberine gummiesfirst notification in this format · Brand D Sp. z o.o. · 18.09.2026
pioneer
Lion's mane demand +38% in 3 months27,100 searches / month · 55 GIS notifications
rising demand
EFSA: draft opinion on melatonin1 mg threshold · consultation until December · affects 612 products
decision
3 new companies in the "sleep" category9 SKUs in total · first notifications 09.2026
new entry
The difference

A chatbot answers. The agent delivers.

Generic AI gives you a plan and waits. The Wellmade agent does the job and hands you the result: numbers, a document, a brief, an alert.

AIGeneric chatbot

Tells you how to research demand and check regulations.

WWellmade agent

Checks. Delivers a verdict with numbers.

Built by operators

Not by analysts. By people who launch products.

Wellmade Intelligence was born in a studio that builds supplement brands from formula to store. Every feature is a question we used to pay for in weeks.

"Every question the agent now settles in 30 seconds used to cost us a quarter and dozens of calls."Wellmade Studio team
6

sources in one answer

Registers, demand, regulation, PubMed, KRS and partners. The agent connects them, you get the verdict.

3

markets in one filter

Poland, USA, France. More markets and categories are added at no extra cost.

30 s

to the first verdict

Verdict, numbers and next step - before you finish your coffee.

Your data

Your portfolio stays yours.

Uploaded SKUs, briefs and conversations are private. We don't train models on them and never show them to other users.

01
Private account

Only you see your SKUs, watchlist and projects. A partner gets the brief only when you send it.

02
A source behind every number

Every number has a source and a date: a register, an authority, a scientific database. Click and see where it comes from.

03
No guessing

The agent answers only from data in its database. If it doesn't know something, it says so - it never invents numbers that aren't in the register.

Ask your first question.

Type the ingredient you're considering. Demand in three countries, supply in the register, legal status and one next step - in 30 seconds.

Start for free